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How to Do an Instagram Giveaway: Ideas and Tips : Social Media Examiner

883 Shares Wondering how to run an Instagram contest? Looking for Instagram giveaway ideas you can adapt? In this article, you’ll find tips and inspiration to help you plan a successful Instagram competition that supports your marketing goals. How to Do an Instagram Giveaway: Ideas and Tips by Jenn Herman on Social Media Examiner. What …

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Instagram Live: How to Create and Repurpose Live Content : Social Media Examiner

500 Shares Want to grow your audience with Instagram Live? Looking for tips on creating Instagram Live videos? To explore how to create and repurpose Instagram Live videos, I interview Todd Bergin. The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing. In …

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12 Stunning Instagram Themes (& How to Borrow Them for Your Own Feed)

Nowadays, Instagram is often someone’s initial contact with a brand, and at least 30% of Instagram users have purchased a product they first discovered on the platform. If it’s the entryway for one third of your potential sales, don’t you want it to look clean and inviting? Taking the time to create an engaging Instagram …

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Instagram Is Single-Handedly Remaking Brands’ Social Media Image

A recent report from NetBase tracked the most loved global brands and found that Instagram had catapulted to the top of the list, beating out YouTube and parent company Facebook. More impressive than that ranking is how much of a boon Instagram has been to other beloved brands. If you want to remake your social …

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How to Spot a Fake Instagram Influencer

In a single day’s worth of posts that have sponsored or ad tags on Instagram, about 50% are fake engagements, according to data from the anti-fraud company Sway Ops. Influencer fraud is, unfortunately, a real part of social media. Countless influencers use fraudulent practices to make their influence seem more widespread than it is. Whether …

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15 Fashion Brands You Should Follow on Instagram for Marketing Inspiration

No other B2C industry has thrived on Instagram quite like the fashion industry. Between their carefully curated photos, expertly targeted ads, and decisive adoption of Instagram Stories, fashion and beauty brands have become masters of consumer engagement on the visual content platform. And brands from any industry could learn a thing or two from these …

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How to Run an Instagram Contest: A 10-Step Guide

With 400 million monthly active users and more than 80 million posts per day, Instagram has established itself as an obvious platform for brands looking to expand their reach and engage with their audience. Figuring out how to launch a successful Instagram contest, however, is much less obvious. Sure, it sounds like an effective strategy …

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Instagram Adds Question Stickers to Stories : Social Media Examiner

408 Shares Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram adding a questions sticker for Stories, Facebook ads updates, and other breaking social media …

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How to Use Instagram Stories to Drive Traffic to an Opt-In Form : Social Media Examiner

428 Shares Want to grow your email list using Instagram? Wondering how to generate email leads with an Instagram story? In this article, you’ll discover a step-by-step plan to drive traffic to your opt-in form using Instagram Stories. How to Use Instagram Stories to Drive Traffic to an Opt-In Form by Adina Jipa on Social …

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So Your Instagram Ad Got a Click-Through—Now What?

Share You put a ton of work into creating great ads on Instagram: choosing the format, selecting your images, writing an awesome caption, and adding a compelling call to action. Now you just sit back and wait for your customers to do the rest, right? Getting that click is only half the battle. Your visitor …

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