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How to Brand Your Mobile Facebook Live Streams : Social Media Examiner

Do you stream Facebook Live video on your mobile device? Wondering how to add a branded image to your live stream? In this article, you’ll discover how to easily add a logo and call to action to your mobile Facebook Live broadcasts. How to Brand Your Mobile Facebook Live Streams by Owen Hemsath on Social …

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Facebook Expands Breaking News Test to More than 50 Publishers

As part of Facebook’s 2018 focus on building community, last month the social media company announced it would be prioritizing local news in users’ News Feeds. The latest update in this mission is an expanded test of Facebook’s “Breaking” tag for publishers to use when emphasizing important or developing stories. Currently, more than 50 publishers …

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How to Write Facebook Messenger Copy That Converts

Facebook Messenger marketing is more straightforward than you might think. I’ve built countless bots and ran marketing campaigns at scale that drove great results. Along the way, I learned a big ugly truth that most companies don’t realize until it’s too late: Most users don’t know how to interact with bots on Messenger yet. But …

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Facebook’s Next Step in Building Community: $10M in Grants

Facebook has made several important announcements as of late related to its mission to create more “meaningful communities.” The latest? Investment in a newly announced Community Leadership program designed to support its community-building leaders through a variety of residency and fellowship opportunities that offer training, support, and funding. Here’s how it will work: Facebook will …

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Facebook Reactions: What They Are and How They Impact the Feed

Facebook reactions were used over 300 billion times during their first year of existence. That’s 800 million a day. Yes, fellow Facebook citizens, it seems we have a lot of pent-up emotion to share. Much more than cute icons, Reactions have given users the ability to express themselves on Facebook beyond a simple thumbs up. …

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The Definitive Facebook Marketing Guide for Business

The Definitive Facebook Marketing Guide for Business Once a social network’s number of users climbs past a billion (yes, that’s billion with a “b”), it becomes impossible to ignore—especially for marketers. Facebook is well past that figure, with a whopping 2 billion users as of June 2017, including about 183 million daily active users in …

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