Social Media

How to Do an Instagram Giveaway: Ideas and Tips : Social Media Examiner

883 Shares Wondering how to run an Instagram contest? Looking for Instagram giveaway ideas you can adapt? In this article, you’ll find tips and inspiration to help you plan a successful Instagram competition that supports your marketing goals. How to Do an Instagram Giveaway: Ideas and Tips by Jenn Herman on Social Media Examiner. What …

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People Say They’re Deleting Facebook, But Are They Really?

A recent poll shows that a good number of people, especially young people, are joining the #DeleteFacebook app from their phone. But here’s why no one, from Facebook to marketers to grandmothers who just figured out how Facebook works, should be worried. According to the Pew Research Center, about 26 percent of polled adults said …

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Instagram Live: How to Create and Repurpose Live Content : Social Media Examiner

500 Shares Want to grow your audience with Instagram Live? Looking for tips on creating Instagram Live videos? To explore how to create and repurpose Instagram Live videos, I interview Todd Bergin. The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing. In …

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Allen Gannett Shares His Secrets to Racking Up Millions of LinkedIn Video Views #CMWorld

This statistic, , conveys all you need to know about the opportunity that LinkedIn video presents: Only 38% of marketers are sharing video content on the platform, even though three-quarters rate it as a successful tactic. TrackMaven CEO is a prime example of what success looks like with this relatively nascent feature. The name of …

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Facebook Group Admin Tools and Updates : Social Media Examiner

934 Shares Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Groups admin tools and updates. Our special guest this week is Holly Homer. Tune …

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12 Stunning Instagram Themes (& How to Borrow Them for Your Own Feed)

Nowadays, Instagram is often someone’s initial contact with a brand, and at least 30% of Instagram users have purchased a product they first discovered on the platform. If it’s the entryway for one third of your potential sales, don’t you want it to look clean and inviting? Taking the time to create an engaging Instagram …

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As Streaming Services Make It Harder to Skip Ads, What Does the Future of Online Video Look Like?

For those of us who grew up with a VCR, it’s easy to remember the simple thrill of being able to fast forward through commercials. But skipping ads, it seems like, is becoming as antiquated as VHS tapes. In a video posted to YouTube’s official channel for creators, the platform revealed that the ability to …

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Why Facebook Removed 5,000 Ad Targeting Options (And What to Expect Next)

Facebook announced this week that it will remove more than 5,000 targeting options from its custom audience ad tools. Advertisers on Facebook can use these targeting tools to customize (and personalize) who sees their ads; for example, women in a certain age group, in a certain region, who are interested in a certain category of …

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Instagram Is Single-Handedly Remaking Brands’ Social Media Image

A recent report from NetBase tracked the most loved global brands and found that Instagram had catapulted to the top of the list, beating out YouTube and parent company Facebook. More impressive than that ranking is how much of a boon Instagram has been to other beloved brands. If you want to remake your social …

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