Month: November 2017

How to Legally Leverage User-Generated Content in Your Marketing : Social Media Examiner

How to Legally Leverage User-Generated Content in Your Marketing : Social Media Examiner Do you want to use the images your fans and customers post on social media? Wondering how to secure permission to use your customers’ content? If you want user-generated content (UGC) for your marketing, you need to take steps to avoid potential …

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Paid media increases across social with Snapchat and Instagram recording huge growth | The Drum

Paid media increases across social with Snapchat and Instagram recording huge growth | The Drum Snapchat and Instagram have seen ad spend rise by 73% and 55% as new offline features brought added value to advertisers, according to a report by data science company, 4C Insights (4C). For Snapchat, features like Snap Map and geofilters …

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10 Tips to Organically Market Your Brand on Instagram [Infographic]

10 Tips to Organically Market Your Brand on Instagram [Infographic]   Instagram has 400 million daily active users, according to an infographic produced by B2B product-comparison site Market Inspector. That type of user base makes it a place where marketers can have a big reach. And finding the right audience doesn’t have to mean paid …

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How to Write a Great Instagram Bio: Ideas, Tips, and Examples

How to Write a Great Instagram Bio: Ideas, Tips, and Examples While you might already have developed a strategy for your Instagram posts, you may be neglecting a critically important element of your Instagram strategy. Your Instagram profile creates the first impression of your brand and is the backbone of your Instagram presence. It’s also …

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Pinterest platform opens up to search advertising | Netimperative – latest digital marketing news

Pinterest platform opens up to search advertising | Netimperative – latest digital marketing news Pinterest has launched a self-service tools to let marketers place search ads on its platform without intervention from a live salesperson or help desk. The self-service tools are found in the Pinterest Ads Manager, the company’s browser-based dashboard for marketers and …

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